“Elevate my brand.”
“Unify our communications.”
“Deliver outstanding creative.”

Ecolab, a $6 billion global leader in cleaning, sanitizing, food safety, and infection prevention products and services, sought all these and more to convey the power and purpose of its new brand. Having experienced PLDG’s design depth and energy for the new brand, with the successful delivery of their most recent Sustainability Report linked below, they became a logical choice to help Ecolab move their brand forward.

The 2010 Ecolab Sustainability Report »

A Collective Experience

Ecolab’s vision was to create communications that projected their shared principles and the collective experience their brand delivered. This included an employee newsletter and brand pamphlet. With PLDG they found a design and marketing partner who could bring their new standards to life, yet also take a fresh approach while doing so.

Brought to Life

PLDG drew inspiration from Ecolab’s powerful tagline “Everywhere It Matters™” as well as the strength of their purpose: to make the world cleaner, safer and healthier. That inspiration is seen in the way PLDG visually tells the Ecolab story. Engaging images of confident people and places show a brand visibly unified and Ecolab’s distinction elevated. PLDG delivered on all objectives with an attention to detail and responsiveness that made clear the creative team cared about the outcome as much as Ecolab did.

Trust Your Reputation and Your Report to PLDG

Our specialties include corporate and nonprofit reports, printed traditionally and/or delivered dynamically online using page-turning software.

• Financial annuals • Sustainability reports • Citizenship reports • Internal communications

 


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